Sources for finding often-requested media statistics:
| Data/Statistics About: | Sources |
|---|---|
| Advertising | Advertising Age, a trade journal, indexed in the database ABI-Inform is an excellent source for information, including statistics, on advertising in media. |
| Box Office |
IMDb's box office charts Highest grossing movies at Movieweb. (Remember: worldwide figures may actually be estimates, and sources may not agree with each other.) The Numbers. which includes box office, dvd sales, and broader worldwide market info. For articles and statistics dealing with movie box office revenues, also use the trade journals, especially Daily Variety. |
| Company data |
Consult the Business Research Guide. You may research a television or movie company just as you would any other company. |
| Government data | Data Planet Statistical Data Sets provides indexing for every table in every publication published by the United States Government. Requires Java enabled browser. |
| Movie Attendance |
The National Association of Theater Owners (NATO) provides a variety of statistics for the US and Canada, 1987 - present. Including:
|
| Television Ratings |
Zap2It provides access to current Nielsen ratings are available from Includes major categories, such as prime time, cable, news, teen, and syndicated. |
